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Cookie Policy

Last updated:02/03/2020

People Insight makes use of cookies and other tracking technologies on our company website ( This is a brief explanation of the cookies and other tracking technologies used.


Cookies are small, usually randomly encoded, text files that help you navigate through a website. They are generated on the sites that you visit, as well as by third-parties that websites work with, to manage key elements of their business-user functionality. In most cases they do not involve or use personal information in any way.

Cookies are used extensively online and have become part of the fabric and make-up of what has made the internet work effectively for consumers and businesses. Without cookies, many areas of functionality (for example, user logins, shopping baskets and other customisation features) would not work as expected.

Further information on cookies can be found at the EU Internet Handbook or 

Cookie types

Session cookies are temporary cookies that are not stored on your computer or mobile device. They are used to understand, for example, if a user interacting with our company website is a new visitor or a visitor returning as part of the same browsing session. These session cookies are erased when you close your browser, or after extended inactivity.

Persistent cookies are those placed on your computer or mobile device for a pre-determined length of time when you visit this site. They are used for example, to understand (through Google Analytics) what areas of our websites and platform are most popular, and how customers and users engage with them.

Cookie management

You have the ability to accept or decline the use of cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline all cookies, if you prefer. Alternatively, many web browsers can be configured to notify you each time a cookie is tendered, and permit you to accept or decline them on an individual basis or on a site-by-site basis.


This website may set the following cookies to allow the website to provide you with the best experience. These cookies are necessary to provide you with the required functionality and remember your preferences.

Cookie Name Description Expiry
marketingEmails To remember if you have opted into marketing emails 1 year
marketingData Helps you download some content from the website without the need to re-enter your information 1 year
subscribe To remember if you’ve subscribed to the newsletter 1 year


Helps remember your preferences 3 months
catAccCookies To remember if you’ve accepted the cookie notification 1 year

Google Analytics

Third party cookies are used by Google to help this website provide the best experience for you. More information available at:

Cookie Name Typical Content Expiry
_utma randomly generated number 2 years
_utmb randomly generated number 30 minutes
_utmc randomly generated number when you close your browser
_utmz randomly generated number and information on how the site was reached (e.g. direct or via a link, organic search or paid search) 6 months


This website uses ShareThis to help you share content on social media. The following cookies are used for this functionality.

Cookie Name Description Expiry
__stid Unique identifiers given to each computer to allow traffic analysis to ShareThis. ShareThis includes a link in their pop-up box which allows users to specify “Do not track” which deletes cookies as required. 1 year
__uset See above Same day


Hotjar is a technology service that helps us better understand our users experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behaviour and their devices (in particular device’s IP address (captured and stored only in anonymised form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymised user profile. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user. For further details, please see Hotjar’s privacy policy.

You can opt-out to the creation of a user profile, Hotjar’s storing of data about your usage of our site and Hotjar’s use of tracking cookies on other websites by following this opt-out link.

The information below outlines the cookies that may be set.

Cookie Name Description Expiry
_hjIncludedInSample Hotjar cookie. This session cookie is set to let Hotjar know whether that visitor is included in the sample which is used to generate funnels. 365 days


This website uses LinkedIn integration to help understand the demographics of users. The following cookies are used for this functionality.

Further information is available at:

Cookie Name Description Expiry
lidc Used for routing 1 day
bcookie Browser ID cookie 1 year
bscookie Secure browser ID cookie 1 year
L1c Browser ID cookie Current Session
BizoID LinkedIn Ad analytics 6 months
BizoData LinkedIn Ad analytics 6 months
BizoUserMatchHistory LinkedIn Ad analytics 6 months


YouTube videos may be integrated into some pages on this website and cookies may be used by YouTube/Google to ensure your experience is optimised.

Google’s Privacy Policy is available at

Cookie Name Description Expiry
SSID YouTube uses cookies to store a mixture of pieces of information to measure the number and behaviour of YouTube users, including information that links your visits to our website with your Google account (if signed in) 2 years
APISID 2 years
SAPISID 2 years
SID 2 years
HSID 2 years
CONSENT 20 years


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